The company's name and current focus dates back to 1997; prior to that time the company was known as Post-Newsweek Cable.
Cable ONE is the 9th largest cable provider in the USA with most subscribers residing in small rural communities in nineteen midwestern, southern, and western states. As of January 2009, about 699,000 subscribers receive basic service and about 230,000 receive digital video service from Cable ONE.
In May 2006, Cable ONE began a system-by-system launch of its digital telephone service with currently about 94,000 subscribers. states including Alabama, Arizona, Arkansas, Idaho, Iowa, Kansas, Louisiana, Minnesota, Mississippi, Missouri, Nebraska, New Mexico, North Dakota, Oklahoma, Oregon, Tennessee, Texas, South Dakota, and Washington.
Alabama: Alexandria, Anniston, Calhoun County, Fort McClellan, Hobson City, Jacksonville, Munford, Ohatchee, Talladega County, Weaver
Arizona: Bisbee, Chino Valley, Clarkdale, Claypool, Clifton, Cornville, Cottonwood, Dewey, Globe, Graham County, Holbrook, Humboldt, Lakeside, Mayer, Miami, Morenci, Morenci, Naco, Navajo County, Page, Pima, Pinetop, Prescott, Prescott Valley, Safford, Show Low, Snowflake, Taylor, Thatcher, Winslow, Yavapai County
Arkansas: Texarkana, Arkansas
Idaho: Ada County, American Falls, Ammon, Bannock County, Basalt, Bingham County, Blackfoot, Boise, Bonneville County, Buhl, Burley, Caldwell, Canyon County, Cascade, Cassia County, Chubbuck, Council, Donnelly, Eagle, Emmett, Filer, Firth, Fremont County, Fruitland, Garden City, Gem County, Gooding, Greenleaf, Hagerman, Hansen, Heyburn, Homedale, Idaho Falls, Inkom, Iona, Jerome, Kimberly, Kuna, Lewiston, Madison County, Marsing, McCall, Meridian, Middleton, Minidoka County, Nampa, New Meadows, New Plymouth, Notus, Parma, Paul, Payette, Pocatello, Rexburg, Rigby, Ririe, Rupert, Saint Anthony, Shoshone, Star, Sugar City, Teton, Twin Falls, Ucon, Valley County, Weiser, Wendell
Iowa: Sergeant Bluff, Sioux City, Woodbury County
Kansas: Chanute, Emporia, Independence, Lyon County, Neodesha, Parsons
Louisiana: Concordia Parish, Vidalia
Minnesota: Dilworth, Moorhead, Oakport
Mississippi: Adams County, Batesville, Benton, Biloxi, Bolivar County, Boyle, Brookhaven, Caledonia, Clarksdale, Cleveland, Columbus, Columbus AFB, Courtland, Diamondhead, D'Iberville, Drew, Duncan, Gautier, Grenada, Grenada County, Gulfport, Hamilton, Harrison County, Jackson County, Keesler AFB, Kiln, Lambert, Lincoln County, Long Beach, Lowndes County, Lyon, Magnolia, Marks, McComb, Merigold, Moss Point, Mound Bayou, Natchez, New Hope, Ocean Springs, Pace, Panola County, Pascagoula, Pass Christian, Pike County, Pope, Quitman County, Renova, Ruleville, Saucier, Shaw, Shelby, Steens, Summit, Sunflower County, Vancleave, Yazoo, Yazoo County
Missouri: Adair County, Carterville, Cliff Village, Jasper County, Joplin, Kirksville, Newton County, Redings Mill, Village of Dennis Acres, Village of Leawood, Village of Saginaw, Village of Silver Creek, Webb City
Nebraska: Battle Creek, Beemer, Dakota City, Hadar, Hoskins, Madison, Norfolk, Pierce, Pilger, Randolph, South Sioux City, Tilden, West Point, Wisner
New Mexico: Chaves County, Rio Rancho, Roswell
North Dakota: Briarwood, Fargo, Frontier, Prairie Rose, West Fargo, North River
Oklahoma: Ada, Altus, Altus Air Force Base, Ardmore, Bartlesville, Byng, Clinton, Cordell, Davis, Dewey, Dickson, Duncan, Elk City, Francis, Frederick, Hobart, Lone Grove, Madill, Mangum, Mannsville, Marietta, Marlow, Miami, Nowata, Oakland, Osage County, Ponca City, Pontotoc County, Roff, Sayre, Stephens County, Sulphur, Tonkawa, Vinita
Oregon: Huntington, Ontario
South Dakota: Dakota Dunes, North Sioux City
Tennessee: Dyer County, Dyersburg, Friendship
Texas: Aransas County, Aransas Pass, Bells, Bonham, Borger, Bowie County, Denison, Dumas, Ector County, Fritch, Gregory, Howe, Ingleside, Ingleside on the Bay, Knollwood, Nash, Odessa, Pampa, Panhandle, Point Comfort, Port Lavaca, Ravenna, Red Lick, San Patricio County, Savoy, Sherman, Stinnett, Sunray, Taft, Texarkana, Tom Bean, Van Alstyne, Wake Village, White Deer, Whitewright
Washington: Asotin, Clarkston
Cable Internet service
Beginning in 2007, Cable One introduced a new policy toward their internet service plans.
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Consumption caps or bandwidth caps were put in place to limit their customers' ability to transfer large amounts of internet data during "peak hours". This policy is enforced between the hours of 12:00 pm and 12:00 am for Residential customers.
Cable One Residential Preferred customers (5Mbit/s down - 500Kbit/s up) who transfer over 2,250 MB (2.2 GB) downstream (or transfer over 225 MB upstream) will have their service throttled back to 2.5 Mbit/s down – 250 Kbit/s up (half-speed) during these "peak hours". Residential Premium customers (10Mbit/s down - 1Mbit/s up) will also be throttled down to half speed if they exceed 4.5GB down or 450Mb up during the noon to midnight time period.
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Excessive Use, defined as greater than 3GB(combined up and downloaded data) for the 5Mbit/s plan, per day, if done over half the days of the billing cycle (one month) can result in action taken to limit bandwidth use. For the 10Mbit/s plan, its 5GB a day combined up and downloaded data.
The Excessive Use policy applies to a 24 hour time frame and is not affected by the "peak hours" of noon to midnight. Business plans are also offered with unlimited monthly traffic.
Cable One's Acceptable Use Policy does not permit the establishment of proxy servers on one's Premises local area network (or Premises LAN), a policy which precludes the full use of services such as the Tor anonymity network.
Monitoring customers
Cable One conducted NebuAd behavioral targeting tests on approximately 14,000 of its accounts in Alabama for six months beginning in November 2007, unbenownst to those customers who were being tracked. The company replied to the U.S.
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House Committee on Energy and Commerce that this test was covered by its Acceptable Use Policy which it thought obviated any need for contacting the test subjects. Cable One had decided against commercial use of the technology on its systems and today is waiting for "clear rules and boundaries".
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